Candela is a digital agency based in Fayetteville, AR

When a vendor on Walmart.com needs more than just the basic "featured image" module that Walmart provides by default, their best bet is to integrate with Walmart's Rich Media API. This is a code-based data entry method which allows anyone with an active Vendor ID to embed their own below-the-fold HTML content. What vendors can put in this space is limitless, and can be anything from YouTube videos to instruction manuals.

Say hello to Hooke- Candela's content management system (CMS) that functions as the link between Walmart's API and Kirby. Hooke makes it easy to add custom content (slideshows, videos, image grids, etc) to your product pages on Walmart.com. Hooke is already in use by vendors like DHP, Mainstays, Ameriwood, and others. Learn More